Old news: Industry operators are struggling as print circulation continues to decline

In the past decade, the traditional revenue model of UK newspaper publishers has been eradicated by falling demand for print media and considerable declines in advertising revenue. The transformation from print to digital has proved difficult, with publishers still attempting to adapt to the online market. Over the five years through 2018-19, industry revenue is anticipated to decline at a compound annual rate of 4.7% to £4.2 billion. In 2018-19, revenue is estimated to fall by 2.9%.UK newspaper publishers have traditionally had two revenue channels consisting of print advertising and newspaper sales, both of which have contracted consistently over the past five years...read more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24

Industry Threats & Opportunities

  • Declining circulation and reduced advertising budgets have caused the industry to suffer
  • Newspaper publishers have formed alliances to pool advertising clients
  • Marketing alliances are expected to become increasingly popular as the market shifts online
  • Industry Report - Industry Locations Chapter

    The spread of industry establishments reflects the number of local and regional newspapers in operation around the United Kingdom. The location of newspaper publishing establishments is influenced by the population, economic activity, and partly by the historical development of the industry.LondonAccording to estimates from the Office for National Statistics, London is home to 23.8% of industry establishments. It is the second-most populous region, the area with the highest level of economic activity, and has the highest average income per capita in the United Kingdom. Local newspapers based there can easily access a large number of people, which has helped the spread of free newspapers like the Metro, the London Evening Standard and City A.M...purchase to read more.

    Additional Insights for the Newspaper Publishing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Newspaper Publishing Industry are

  • Access to highly skilled workforce
  • Ability to quickly adopt new technology
  • Access to niche markets
  • IBISWorld analysts also discuss how external factors such as Percentage of households with internet access and Business profit in the Newspaper Publishing industry impact industry performance..

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    What's in this report

    What is the Newspaper Publishing Industry?

    The Newspaper Publishing industry consists of businesses that produce articles to publish in print and digital editions. The industry includes advertising newspapers, but does not cover news agencies (see IBISWorld report J63.910) or anything published fewer than four times a week.

    Industry Products
  • Selling digital advertising
  • Selling print advertising
  • Selling news
  • Industry Activities
  • Producing printed and digital newspapers
  • Newsgathering
  • Writing comment and editorial pieces
  • Publishing advertising newspapers
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Percentage of households with internet access
  • Business profit
  • Consumer confidence index
  • Demand from advertising agencies
  • Producer price index for paper and paperboard

  • Current Performance
  • Outdated advertising
  • Operating online
  • Press cutting
  • Quality content
  • Chart: Revenue Growth

  • Industry Outlook
  • Subscription support
  • Advertising alliance
  • Advertising alterations
  • Frontpage fairness
  • Table: Newspaper Publishing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Newspaper Publishing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Newsagents & Stationery Stores
  • Advertising Agencies

  • Key Selling Industries
  • Newspaper Printing
  • Paint, Coatings & Printing Ink Manufacturing
  • Paper & Paperboard Manufacturing

  • Products & Services
  • Selling print advertising
  • Selling news
  • Selling digital advertising
  • Other
  • Chart: Newspaper Publishing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged between 45 and 64 years
  • People aged 65 years and over
  • People aged between 25 and 44 years
  • People aged between 15 and 24 years
  • Chart: Major Market Segmentation for the Newspaper Publishing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    WagesPurchasesProfitOther costs
  • Chart: Cost Structure Benchmarking – Sector vs Newspaper Publishing

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Newspaper Publishing Industry

  • Industry Globalization
    Reach plc, News Corp UK & Ireland Ltd, Associated Newspapers Limited, Telegraph Media Group Ltd,
  • Table: Reach plc - financial performance
  • Table: News Corp UK & Ireland Ltd - financial performance
  • Table: Associated Newspapers Limited - financial performance
  • Table: Telegraph Media Group Ltd - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Newspaper Publishing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Newspaper Publishing Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)
  • Wages (2010-2024)
  • Purchases (2010-2024)
  • Profit (2010-2024)
  • Depreciation (2010-2024)
  • Marketing (2010-2024)
  • Rent (2010-2024)
  • Utilities (2010-2024)
  • Other (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • A website that is effectively a diary or journal operated by an individual or group. The content is up to the writer, but news blogs are becoming more common.
  • Broadsheet
  • Newspapers that traditionally print on the largest paper size. These papers tend to be associated with more serious journalism.
  • Circulation
  • The average number of copies distributed a day. Not to be confused with readership which is usually higher than circulation, given the assumption that more than one person will read a newspaper.
  • Ip
  • An Internet Protocol address is the label that a device has that can be identified and tracked. This is used in paywall systems to identify subscribers from non-subscribers and track content access.
  • Newsprint
  • Cheap paper used to print newspapers.
  • Paywall
  • A system that restricts website content to subscription-paying users.
  • Tabloid
  • Printed on smaller paper sizes, tabloids tend to be more populist and have a greater focus on celebrity gossip and sports than broadsheet papers.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Newspaper Publishing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Newspaper Publishing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Newspaper Publishing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Newspaper Publishing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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