In fashion: Revenue is forecast to grow as firms expand the range of services they provide

The industry is segmented into four distinct areas: graphic design, interior design, industrial design and fashion design. Revenue is estimated to rise at a compound annual rate of 3.7% over the five years through 2018-19 to £6.7 billion. Economic conditions improved during the first two years of the period and enhanced demand for services from commercial clients. For instance, rising business expenditure and increased spending on research and development activity fuelled demand for interior and industrial design services. Meanwhile, strong growth in online expenditure and rising advertising spending increased demand for digital graphic design services. Improvements in the housing market also fuelled demand for interior design more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies

Industry Threats & Opportunities

  • Improvements in the housing market have fuelled demand for interior design services
  • Demand for graphic designers that are capable of developing digital designs has increased
  • Designers are expected to expand the range of services they offer, supporting industry growth
  • Industry Report - Industry Products Chapter

    The services provided by industry operators can be broadly grouped into four distinct segments: graphic design, interior design, industrial design and fashion design. A large proportion of firms specialise in only one segment because the four segments require very different skills, equipment and approaches.Graphic designGraphic design is the largest industry segment and is estimated to generate 44% of total industry revenue in 2018-19. The segment encompasses an array of services for print, digital and web media, including digital imaging and manipulation, commercial illustration, layout design and typography. Gra...purchase to read more.

    Additional Insights for the Specialised Design Activities Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Specialised Design Activities Industry are

  • Having a high prior success rate (including completed prior contracts)
  • Ability to compete on tender
  • Having a good reputation
  • IBISWorld analysts also discuss how external factors such as Demand from advertising agencies and Research and development expenditure in the Specialised Design Activities industry impact industry performance..

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    What's in this report

    What is the Specialised Design Activities Industry?

    Operators in this industry design clothing, fashion accessories and other goods. Graphic designing and interior decorating activities are also included within the industry. However, industry operators are not responsible for website design and programming, architectural design or engineering design.

    Industry Products
  • Graphic design
  • Interior design
  • Fashion design
  • Industrial design
  • Industry Activities
  • Graphic designing
  • Industrial designing
  • Interior designing
  • Fashion designing
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from advertising agencies
  • Research and development expenditure
  • Number of residential property transactions
  • Real household disposable income
  • Demand from clothing retailing
  • Total online expenditure
  • Total value of construction

  • Current Performance
  • Demand conditions
  • Digital design rise in popularity
  • Margins under pressure
  • Chart: Revenue Growth

  • Industry Outlook
  • Demand expands
  • Service expansion
  • Potential headwinds
  • Table: Specialised Design Activities Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Specialised Design Activities Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumer Electronics Manufacturing
  • Hotels
  • Book Publishing
  • Advertising Agencies

  • Key Selling Industries
  • Newsagents & Stationery Stores
  • Software Publishing
  • Technical & Vocational Education

  • Products & Services
  • Graphic design
  • Interior design
  • Industrial design
  • Fashion design
  • Chart: Specialised Design Activities Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Advertising agencies
  • Manufacturers of consumer durable goods
  • Corporate clients and offices
  • Hospitality establishments
  • Publishing houses
  • Other
  • Residential homes
  • Chart: Major Market Segmentation for the Specialised Design Activities Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Specialised Design Activities

  • Basis of Competition
    Internal competitionExternal competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Specialised Design Activities Industry

  • Industry Globalization
    WPP plc,
  • Table: WPP plc - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Specialised Design Activities Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Specialised Design Activities Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Consumer Durable Goods
  • Long-life consumer products such as household appliances, electronics, furniture and cars.
  • Below-The-Line Marketing
  • An advertising strategy that targets a specific consumer segment.
  • Freelancer
  • A person who is self-employed and is not necessarily committed to a particular employer in the long term.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Specialised Design Activities market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Specialised Design Activities:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Specialised Design Activities market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Specialised Design Activities, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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